Granoro Revolutionizes Pasta Industry with 'Dedicated' Restyling and Cutting-Edge Blockchain Technology!

[ad_1] Granoro, the renowned Italian pasta manufacturer, is set to participate in the highly anticipated Anuga fair in Cologne. The event, scheduled from 7 to 11 October, is considered the main global fair for the food and beverage industry, attracting the largest international industrial community. In 2022, Granoro's exports accounted for 48% of the company's global turnover, with an export share of 46 million euros. This marked a significant increase of 22% compared to the previous year. The company has experienced a surge in sales in recent years, particularly in important countries such as France, China, Turkey, Qatar, Libya, and Saudi Arabia, where Granoro recorded a remarkable growth rate of 60% in 2022. Granoro's product trends have shown a clear increase in volumes in the Organic and Whole Organic segments, with a growth rate of 13%. However, the most notable growth has been observed in the 100% Puglia "Dedicated" supply chain line, which saw a 40% increase in exports in 2022 compared to 2021. This highlights the international appreciation for healthy products with certified origins of raw materials. At Anuga, Granoro will unveil the latest updates related to its "Dedicato" pasta line, which is made from 100% Puglia wheat. The entire line has undergone a restyling of its packaging, paying homage to Puglia, its wheat, and its pasta in a modern and appealing manner. One of the key innovations that Granoro will present to international buyers is the integration of blockchain technology in the packaging of the "Dedicated" line. Through Dnv's My Story solution, a simple QR code on the packaging will provide consumers with detailed information about the entire supply chain process, from the geolocation of the plot to cultivation activities and harvesting. This implementation of blockchain technology ensures the authenticity and trustworthiness of the data, making any manipulation of products or information virtually impossible. Granoro's participation in the Anuga fair is expected to further strengthen its position in the global market and showcase its commitment to quality, innovation, and sustainability. [ad_2] https://market-news24.com/crypto/granoro-revolutionizes-pasta-industry-with-dedicated-restyling-and-cutting-edge-blockchain-technology/?feed_id=71222&_unique_id=651d7ea92d008

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