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In a recent poll conducted by Bentley University and Gallup, it was found that support for businesses weighing in on current events is declining among American adults. Approximately 2 in 5 adults expressed their support for businesses taking a public stance, but this number has significantly dropped amidst a wave of culture war clashes.
The survey revealed that Democrats were much more likely (61 percent) than Republicans (17 percent) to want businesses to pick a side on current events. Independents were also divided, with 36 percent agreeing that businesses should take a public position.
Interestingly, the number of Democrats who want businesses to chime in has dramatically decreased over the past year, falling from 75 percent in 2022. This decline coincides with several companies facing backlash and boycotts, particularly from the far-right, after expressing more liberal positions such as supporting abortion and LGBTQ rights.
The survey also highlighted that respondents who identified as Black (61 percent) or Hispanic (48 percent) were more likely than white respondents (35 percent) to believe that businesses should take a public stance. Additionally, younger adults were more inclined than older adults to support businesses taking positions on current events, with over half of respondents aged 18 to 29 expressing their support.
When it comes to specific issues, respondents were most likely to support businesses taking a position on climate change (55 percent), while they were least likely to support businesses taking a position on religion (15 percent).
Conservative governors, including Florida Governor Ron DeSantis and Texas Governor Greg Abbott, have been vocal in criticizing companies for what they perceive as "woke" ideologies. For instance, DeSantis restructured the special district that included Disney World in Orlando after The Walt Disney Co. publicly opposed the Parental Rights in Education legislation, also known as the "Don't Say Gay" bill. Similarly, Anheuser-Busch faced a decline in sales of Bud Light after partnering with transgender influencer Dylan Mulvaney, leading to a boycott from conservatives.
The Bentley-Gallup Business in Society Report, which was conducted between May 8-15, surveyed 5,458 U.S. adults. The margin of error for the survey was plus or minus 1.8 percentage points at the 95 percent confidence level.
Overall, the poll reflects a decreasing trend in support for businesses taking a public stance on current events, with political affiliation, race, and age playing significant roles in shaping individuals' opinions on the matter.
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